Is All Fitness Advice Just Ads?

Wit Without Wisdom, Ep. 03


Once upon a time fitness wasn’t so hard. Humans spent most of their days hunting and gathering food, so there was little time for a cross fit class. Plus, a Peloton bike really clashed with post-modern caveman décor.

Times have changed. Whether for health or for vanity, most of us are at least thinking about getting in better shape. And even those who—by average standards—seem in excellent form believe there is room for improvement.

In theory, becoming physically fit shouldn’t cost anything—do some walking, running, some planks, and maybe a few pushups. In practice, however, the fitness industry brings in billions of dollars a year. And that money, well, doesn’t exactly deliver the results we’d like.

So in this episode we’re jumping into the truth about fitness advice. Not actual jumping, of course, because our Fitbit’s don’t measure jumps, so it would be kind of wasted exercise.

We’re also being joined by our special guest, Austin the Millennial. A guy who knows a few things about getting in shape.

In this episode, we discuss:

  • Why that workout routine you read is probably bad for you.

  • The myth of three sets of ten.

  • The people behind 10,000 steps a day.

  • How S. K. Anthony cheats her tracker.

  • How to evaluate a personal trainer.

  • Plus, all the statistics and snark you’ve come to love.

So, before you accept that your “winter” body is pretty much your "every season" body, grab a cheat meal, and join us as we explore whether all fitness advice is just another advertisement.

So there you have it!

What are some of your thoughts on the fitness industry?


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By Writers After Dark

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We’re S.K. Anthony and Raymond Esposito, your hosts at Writers After Dark. She writes those urban-fantasy–superhero-badass-chicks-with-a-touch-of-romance stories and he writes those dark fiction-things-that-go-bump-in-the night tales.

When it comes to writing, we don’t agree on genre, but we do agree that . . . we love stories . . . and one of the things we love most: hanging out in our mostly-sober, Writers After Dark studio and debating the merits of just about anything related to the story of life.